Act-On
A marketing automation suite for startup growth hackers and large brands alike, featuring flexible business logic for enhanced customer journeys
- Category Marketing Software
- Languages Arabic, Danish, German, English, French, Hebrew, Italian, Dutch, Polish, Portuguese, Russian, Spanish, Swedish, Turkish, Chinese (Simplified)
A comprehensive and intuitive marketing automation platform.
Overview
Act-On is a robust marketing automation software designed to help businesses streamline their marketing processes and improve their overall efficiency. It offers a plethora of features, including email marketing, website visitor tracking, lead management, social media management, reporting and analytics, and much more.
Features and Functionality
Act-On excels in providing tools that enable businesses to automate their marketing tasks effectively. The platform's email marketing tools allow for the creation of professional emails, with the ability to segment lists, personalize messages, and track responses.
The website visitor tracking feature provides insightful data about who is visiting the website and their interaction, which helps in crafting effective marketing strategies.
The lead management tool assists in nurturing and scoring leads, facilitating better conversion rates. Additionally, the social media management tool enables scheduling and posting content across various platforms, while also tracking engagement.
Usability
Act-On offers an intuitive user interface that is easy to navigate, even for those new to marketing automation software. Its dashboard is well organized and allows users to quickly access different features and tools. Additionally, it provides a multitude of pre-designed templates for emails and landing pages, making the creation process much simpler.
Performance and Reliability
When it comes to performance, Act-On is highly reliable. It offers fast loading times and smooth operation, ensuring that marketing tasks are completed efficiently. The software also offers high-quality customer support to assist users with any issues or queries.
Conclusion
Act-On is a comprehensive marketing automation platform that offers a wide range of features, making it a valuable tool for any business looking to improve its marketing efficiency. Its intuitive design, combined with its reliability and excellent customer support, make it a top choice for businesses of all sizes.
Highest-Rated Features:
- Sending Outbound Emails
- Automated Email Responses
- Building and Personalizing Emails
Lowest-Rated Features:
- Social Listening
- Social Media Advertising
- Revenue Analytics
- Company
- Act-On Software
- HQ Location
- Portland, OR
- Phone
- +1.877.530.1555
- LinkedIn® Page
- https://www.linkedin.com/company/375185 (247 employees)
- Professional: $900
- Enterprise: $2,000